Circular Markets

Markets are powerful engines for innovation. Circular markets reward businesses that create more value with fewer resources.

2026 Ten Brand Heroes

Each year, in partnership with EarthX, Circle America highlights companies that demonstrate leadership in advancing circularity through product design, material recovery, reuse systems, recycling innovation, and responsible supply chains.

The Brand Hero Awards reflect a simple, yet powerful premise: if we want a form of capitalism that regenerates oceans, forests, soils, and climate rather than degrading them, we must reward the companies that move us closer to that goal.

In the video below, Theo E.J. Wilson presents the Earthx2026 Ten Brand Heroes and explains how market leadership can accelerate environmental progress.

Theo EJ Wilson is Executive Director of the Rebirth Earth Foundation, dedicated to achieving maximum positive impact for global ecosystems through practical, market-based action. Theo works with business leaders, citizens, and innovators to demonstrate how markets can become powerful tools for environmental restoration and human prosperity.

Help Shape Circular Markets

Connect with business leaders, investors, entrepreneurs, nonprofits, and citizens advancing practical market solutions.

Join Circle America and participate in our monthly Zoom discussions, working groups, policy briefings, and leadership forums.